If you have taken the time to look up “feminine” in the dictionary, you would have been met by an archaic sentiment confining women to being delicate, demure beings who cannot fend for themselves. Defined as being gentle, sensitive, and dainty, we wanted to give women the opportunity to redefine feminine on their own…
Curated colors that tell the story of our seasonal inspiration. Here is the story of our latest: Sunset Shades. Is there anything more magical than golden hour? The moment the sun starts to set and washes the world in golden light, we can’t help but lose ourselves in an overwhelming admiration for life and its…
Our Comfort Stretch Underwear Collection Smooth, sleek, and beautifully simple, our Comfort Stretch Underwear is made for a second-skin fit that feels like nothing, only more comfortable. A no show underwear designed to eliminate panty lines, our Comfort Stretch Collection is stitch-free with smooth seams—no bunch or digging—so that every pair fits perfectly, and…
The question our Co-Founder Heidi Zak asked herself as she started a bra revolution. For ThirdLove, the company, the product, and the name, started with the idea that for too long, women were forced to choose between two options when it came to bras: over-the-top sexy, and unflattering modesty – neither one looked great. And…
Lingerie Care 101 Raise your hand if you’ve ever thrown a bra in the washing machine (guilty). With so much else to worry about in our day-to-day, who actually has time to devote to their delicates? We totally understand the time crunch, but as bra experts, we’re also well aware that washing bras correctly is…
No matter how you style it, lace has always been synonymous with romance. But when we set out to create our new Artisan Lace Collection, we wanted to evoke not the romance typically equated with a partner, but rather a feeling of self-love for the person you’re working to become. Nostalgic Lace Meets Modern Touches…
So…What Is Pima Cotton? It’s all about the fibers. With fibers that are 50 percent longer than those in standard cotton, Pima Cotton is smoother and more luxurious than its shorter-fibered cousin. The result is a premium fabric that won’t pill, feels super soft, keeps you cool when the temperature heats up, and warm when…
Valentine’s Day Gift Ideas for Her, You, and Me This Valentine’s Day, we want you to celebrate the most important relationship you have, the one with yourself. Let’s take back the romance, and start focusing on gifts that show you, you care. Gifts for me? Yes, please. Here are our top picks to treat yourself…
Bras and underwear, do they matter? In our definitely biased opinion, YES THEY DO. They are the first thing you put on, the next-to-skin layer, the make or break of any outfit, and most importantly, the source of your comfort and support. So take a step back, and take a good hard look at the…